London is a city built on layers of history, culture, and modern ambition. Its real estate market reflects this complexity, with striking differences between neighborhoods — from historic Georgian townhouses to cutting-edge urban developments.
In central London, premium properties offer proximity to landmarks, business hubs, and cultural institutions. Meanwhile, outer boroughs provide more spacious and affordable living options. Each borough has its own distinct personality, contributing to London's dynamic and diverse housing landscape.
Our property heatmap reveals a striking pattern: Centraal and Northwest London is especially dense with
listings, making it a hotspot for real estate activity. But it’s not all about the center — you’ll also spot
emerging pockets of opportunity on the city’s outskirts, offering a perfect mix of urban energy and
countryside calm. This rich blend sets the stage for a deep dive into the diverse character of London’s
properties — from bustling boroughs to peaceful peripheries.
💡 The heatmap reveals a strong concentration of properties in Soho, Marylebone, Westminster, Camden, and
Chelsea — key central areas rich in history, culture, and market activity.
The treemap provides a clear overview of property characteristics in London, segmented by category. Notably, detached and semi-detached houses make up the largest share, while apartments represent nearly a third of the market. Interior styles are fairly evenly split, with classic and industrial dominating slightly. Among heating types, electric and gas heating are the most common, while central and underfloor options trail closely. Outdoor amenities such as balconies and gardens are prevalent, highlighting their importance in urban living preferences. Interestingly, balconies appear in 66% of listings, suggesting they are a key feature for many London buyers or renters.
While this overview captures the general availability of features, it doesn't reveal how they are distributed across neighborhoods — an essential factor for users making location-based decisions.
The boxplot shows the distribution of prices for properties with different features. It provides a clear visual representation of how each feature affects property prices, helping buyers and investors make informed decisions.
The boxplot shows the distribution of prices for properties in different neighborhoods. It provides a clear visual representation of how each neighborhood affects property prices, helping buyers and investors make informed decisions.
The scatter plot shows the relationship between property prices and their size. It provides a clear visual representation of how size affects property prices, helping buyers and investors make informed decisions.
The scatter plot shows the relationship between property prices and their size. It provides a clear visual representation of how size affects property prices, helping buyers and investors make informed decisions.